The nation Glass marketing the difficulty off sex tourism in Brazil

The nation Glass marketing the difficulty off sex tourism in Brazil

Adidas, that has been the state sponsor out-of FIFA additionally the Community Mug as the 1970 and you can stretched the newest support offer that have FIFA until 2030, put out the fresh new 2014 Business Mug T-shirts when you look at the February. They triggered a good amount of debate and consequently Adidas needed to remove him or her away. The cause of frustration are the fresh new sexualised expression from Brazilian female and you can considering the problematic size out-of sexual tourism inside the Brazil (one another while the a foreign effect/logo and as facts) the new Brazilian travelers panel Embratur necessary its detachment.

The fresh new Brazilian government complained against sexual speech out of Brazil and you may Brazilian female

You to definitely T-clothing merchandise a beneficial alluring woman in swimsuit with open fingers, and this will leave an opinion you to definitely she is appealing guys ahead to Brazil (or to their own), and the terms ‘Lookin’ in order to rating Brazil’ you are going to indicate an alternative technique for rating than scoring a goal.

I suggest you to learn your site from the Nicole Froio on new Guardian in the hypersexualisation and stereotyping away from Brazilian female right here.

One’s heart on the other T-shirt (I really like Brazil) strongly resembles the newest upside-off backside off a female

He or she is strongly tackling the difficulty regarding associating Community Glass during the type of and you can Brazil overall in order to sex tourist.閱讀全文 “The nation Glass marketing the difficulty off sex tourism in Brazil”